First registered in 1945, Solufeed was the brand name of a
single ICI fertilizer for the then infant hydroponics industry. The
Solufeed brand now embraces hundreds of products sold in over 40
countries. Products with an established reputation for quality,
reliability and value for money; the choice for today's discerning
Grower. Success in export markets has lead to a Queens Award
for Enterprise in 2011.
Independent and British, the company is focused on speciality
fertilizers for the, horticulture, agriculture and amenity sectors.
These include water soluble
fertilizers, foliar fertilizers,
organic fertilizers
and chelated
micronutrients. All backed by enviable commercial,
logistical and technical support services.
Solufeed products, both liquid and powder, are manufactured and
marketed to the standards of ISO 9001/2008.
Solufeed required a website which was easy for them to update
and maintain, adding products with details that growers would need
was essential, as well as having access to the other pages within
the website. Solufeed approached Norwich based website designers
101 as they had been impressed with their work for other
clients.
101 worked with Solufeed to create a well structured website
which catered for both the UK and International Market.
Smart Messenger, 101's SMS & Email marketing tool
has been integrated into the Solufeed website to send automatic,
personal replies to enquirers and is used to send out the regular
company e-newsletter.
"We are very pleased with the website designed for us by 101 and
have had some excellent feedback from our clients. 101 have been
great with advice and tips on how to get into the search engines
and within a few days of going live we were on page 1 of Google for
4 of the keywords we were targeting."
"The reporting on Smart Messenger really helps us to see who is
reading our newsletters and which areas they are mainly interested
in."
Bob Greensmith, European Marketing Manager
www.solufeed.com